Latest stories by Mary Dolan
![Two Gods painting with some brushes](https://images.ctfassets.net/y6oq7udscnj8/38RESgeGbfsALUWoSfg0jo/c837e89eccdd52dabd365f85926c5d5f/Email_Design_2_-_Version_3.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
Email design: Trends and best practices
Do you think that designing an email is an art form that is out of your reach? Think again! Email design is all about being familiar with a few basic best...
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![Hermes filling up a mailbox](https://images.ctfassets.net/y6oq7udscnj8/3moHQjTx36FpuUeTCnroZI/42caef6e0d4b69965267186915d80eaf/Deliverability_1_-_Version_1.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
Sender score and email reputation: What are they and how to improve them
Everyone likes good scores, whether they be in sports, video games, or academics...
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![Hermes pointing on letter, Hera taking notes](https://images.ctfassets.net/y6oq7udscnj8/6Fxf9I0ycNRCnXxXJrZwzP/10f62495fb31881fddede25a0601a62f/Email_marketing_5_-_Version_9.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
7 strategies to improve your customer experience with email
Sometimes email marketing can feel like an ocean of buzzwords from the movie Office Space....
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![Mother's day gift for Hera with big heart](https://images.ctfassets.net/y6oq7udscnj8/6jlpNndvpesaQqsQlNGq6O/1ef93244026040bbbaadb453a4592c5e/Mother_s_Day_-_Version_1.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
The best anniversary emails
We all know that anniversaries are important—they mark milestones in relationships both old and new. They are personal and unique,...
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![Hermes wearing a mask sits on a sofa and spies emails](https://images.ctfassets.net/y6oq7udscnj8/42PthnrXyGi2n1jlJZ3FQp/bae5efbf3737a054d2fffe90e1f90b0b/Email_Deliverability_4_-_Version_3.png?w=2048&h=960&q=50&fm=png)
Spam traps: What are they and how to avoid them
When it comes to online mail, spam traps can be the bane of many companies’ existence...
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