![Mylene Blin](https://images.ctfassets.net/y6oq7udscnj8/3YSM9W7hpZ7OGvXkGOXQQD/d16f61991b31f020364fdfe1c767034e/Mylene2.jpg?w=500&h=500&fl=progressive&q=50&fm=jpg)
Author
Mylène Blin
Mylène Blin was the French Marketing Manager at Sinch Mailjet. She's a creative and passionate marketer with a wealth of experience in B2B SaaS. She writes about email marketing strategies to help French senders take their email communications to the next level.
Latest stories by Mylène Blin
![Hermes and Hera in front of the mailboxes](https://images.ctfassets.net/y6oq7udscnj8/pGTnj9u8qWLFWAHOA3hl7/6e0c834b543b52b29bc91bd99c980334/-_Deliverability_1_-_Version_2.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
Opt-in is for life, not just for Christmas
The Holiday season is the time to grow your email lists. Email opt-in is the key to do it right -follow our tips to convert your contacts for life...
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![Hermes and a Goddess sort out figures in front of a wall being painted](https://images.ctfassets.net/y6oq7udscnj8/2nYus3IVq4nKyqz2qWPtKu/883dec811a0b71ec3df6445a46348e96/Email_Design_5_-_Version_3.png?w=2048&h=960&q=50&fm=png)
How to reactivate your contact list after the summer
Wait – what just happened? Just a few days ago, we were lying on the beach, perfecting our suntan and obsessively checking the time to ensure...
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![Hermes and a Goddess paint a wall with brushes](https://images.ctfassets.net/y6oq7udscnj8/7AuGcxtQwDUGahLtKdlWiw/d50419a3a25fae7d8626c24b991c497b/Email_Design_3_-_Version_5.png?w=2048&h=960&q=50&fm=png)
Content engagement: Finding your inner email voice
It’s summertime, and you might be spending it away from civilization, doing yoga in a remote ashram in Southern Sri Lanka and trying to...
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![Hermes getting scanned](https://images.ctfassets.net/y6oq7udscnj8/6nlKhPFTVL73JeYBiRfpSK/9bf2316099b0044d665d8f52bcf05ea0/Security___Data_protection_5_-_Version_1.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
Privacy shield: A new episode in the “email marketing & EU data protection” series
Safe Harbour and its new version Privacy Shield are again making the headlines...
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![Gods with paintbrush and colored pencils](https://images.ctfassets.net/y6oq7udscnj8/46bXywvaD1CoIW2phdwe1y/5d88f3b3129fa7d1f59f6474f0b40329/Email_Design_2_-_Version_8.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
How to use email for your brand storytelling
Really powerful marketing ideas are all born from simple psychological principles...
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![Hermes and a Goddess are watching a birthday cake in a screen](https://images.ctfassets.net/y6oq7udscnj8/1lQBPOm0dVSBxJsaHAKAjl/5ed916e9eb06c01c8262138aad8f1ac3/Email_Marketing_3_-_Version_5.jpg?w=2048&h=960&fl=progressive&q=50&fm=jpg)
Infographic: Strengthen your customer relationship with email automation
Over the years, we have seen email go from a way to send family members pictures to a way for businesses to increase their sales and...
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